This is
the portfolio,
I'm Alvaro.

Visual design for startups and B2B companies that understand the value of design. Turn your idea into a revenue making machine.

Available for selected projects from August 2024

A Design Lead with over
10 years of experience
designing for several industries

like fintech, iGaming, FMCG, entertainment and F&B.
I am passionate about and solving problems through design thinking.

I am not just a support function,
but a strategic partner for
any team in your company.

I help you align with the brand guidelines and communicate effectively with your audience.

My creative vision has shaped several successful brands. I have also built creative departments from scratch, outlined processes, best practices and managed budgets.

I can also lead, inspire, and mentor a team of designers, fostering professional growth and a collaborative work environment.

I educate and mentor people on how to uphold and safeguard your brand, while also sharing the brand’s legacy with the newer hires, fostering engagement and preventing knowledge loss.

Superpowers

A brand is more than just a logo or any design system assets. The essence of it relies on its identity, function, and significance. I will work tirelessly with your team to create and maintain your brand identity and reputation.

The better the design,
the more subtle it becomes
and the less we pay attention to it.

Keep the user focused on the deliverable, not the process.

These are the
places that made me
a design pro

You can call it a CV
TrueLayer
Remote

Design Lead

Jul 2022 – Nov 2023.
Developed and implemented design standards, documentation, and processes to promote design best practices and ensure consistency and quality.

Senior
Visual Designer

Dec 2019 – Sep 2022.
Executed top-quality visual design work for digital platforms, creating engaging experiences that increased traffic, retention, and sales. Received several awards.

Ono Brands
London

Creative Manager

Oct 2019 – Nov 2019.
Managed all design aspects of branding projects from start to finish, to deliver smart and cohesive brand identities that met the project goals and exceeded expectations.

The Hippodrome
Casino
London

Head of Design

Mar 2016 – Sep 2018.
Introduced new and creative ideas to enhance the casino’s brand identity, customer experience, and competitive edge. Won Best Casino in Europe & London awards.

Smiths of
Smithfield
London

Senior
Graphic Designer

Feb 2013 – Mar 2016.
Developed over 300 design projects, including menus, hand-lettering, leaflets, digital ads, brochures, presentations, web assets, illustration, branding and logos.

Successfull
collabs

Who I worked with

What it’s like
to work
together.

Nice words from nicer people
Content Teams

“We worked on TrueLayer's best performing content pieces. Alvaro was immense when it came to squeezing every drop of value from the content, elevating what could have been another boring whitepaper into proper thought leadership that got us hundreds of important downloads.”

Andy Tweedle

Content Lead

Design teams

“What truly sets him apart is his ability to manage stakeholders, fostering a collaborative work environment. Alvaro's forward-thinking approach to design systems, focusing on scalability, is remarkable. I wholeheartedly recommend Alvaro for any senior design or leadership role.”

Joe Landy

Design Lead

Product Marketing teams

“I have worked with Alvaro on product launches, sales material and other marketing activities. He has a knack for creating clear processes to ensure projects are delivered at a high standard. He is one of the most impressive designers I have had the pleasure of working with.”

Marie Volpe

Product Marketing Lead

Policy teams

“Alvaro is an outstanding designer, I really enjoyed working together with him. He quickly understands briefs, he provides excellent guidance and recommendations, and the quality of his work is always terrific. Beyond always delivering at a high level, he is also very easy to work with.”

Andrei Cazacu

Public Policy Lead

Growth Marketing teams

“Alvaro's multilingual ability helped speed projects along to deliver meaningful value to our commercial team. I recommend Alvaro to any organisation seeking a leader with a strong strategic mindset, and the ability to align creative concepts with company objectives.”

William Lord

Demand Marketing Manager

Based in Spain.
Working remotely with clients
all over the world.

Ready to work together?
April 4, 2023

TrueLayer rebrand

I joined TrueLayer in 2019 to spearhead Visual Design in the Marketing team. I had the opportunity to work on all type of projects…

View Project
September 11, 2023

Payments in the EU

On this project I was responsible for the entire look of the report. Working in collaboration with the policy team, on incredibly tight deadlines.…

  • Strategy

    Andrei Cazacu

  • Design

    Alvaro Sanchez

  • Client

    EU Council

View Project
January 6, 2020

Blog Visuals

The first 2 years I worked at TrueLayer as Visual Designer, one of my core responsibilities was the blog visuals. Working closely with senior…

  • Design

    Alvaro Sanchez

  • Client

    Head of Content

View Project
August 15, 2023

Murder in the attic

Series of portrait illustrations for the whodunit novel “Murder in the Attic”. This is personal project done in collaboration with my partner in crime…

  • Strategy

    Alvaro Sanchez

  • Design

    Alvaro Sanchez

  • Client

    Andreia Alves

View Project
February 7, 2022

Event graphics

As a senior designer with over 10 years of experience, I have successfully delivered high-quality design solutions for events, booths, stands, and big graphics…

View Project