Branding Illustration

Blog Visuals

The first 2 years I worked at TrueLayer as Visual Designer, one of my core responsibilities was the blog visuals. Working closely with senior stakeholders in the organisation to create on brand illustrations for the blog covers we were publishing on Medium. I was also responsible for every data visualisation asset going in the middle of the articles. The content team was publishing articles on a weekly basis, which made the task quite a challenge; create stunning visuals and complex diagrams with tight deadlines.

Task

To create engaging and informative blog visuals that highlight the value proposition of TrueLayer and its open banking payments network. The blog visuals should increase traffic, conversions, and retention on the website and social media platforms.

  • Design

    Alvaro Sanchez

  • Client

    Head of Content

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Need blog visuals?

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Visuals are not just an optional add-on to your blog posts. They are an essential component of your content marketing strategy.

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